Identify the message.

It all begins with an idea. We identify wedge issues and ideas that drive voter turnout. We then analyze those issues and develop political spots that are designed for the goal at hand - turning out the vote.

Build the spot.

Once our concept is drafted, we get to work. We pull from various resources. Sometimes we take control of everything and shoot our ads ourselves, and other times we use existing footage and media to tell the story.

Let it loose.

This is the heavy lift and where all of our supporters’ contributions go. Airtime and targeted online advertisements don’t come cheap, but they are extremely effective. This is what really drives, or doesn’t drive, the votes.

‘America the Beautiful’

‘Saudi Loyalist’